Magrino partnered with SCOUT to elevate the brand’s visibility beyond the accessories and gift category, positioning it as a lifestyle brand through a strategic mix of brand storytelling, founder profiling, product-driven media placements, and influencer partnerships. By leveraging co-founder Deb Waterman Johns’ unique background as a former VOGUE editor, we secured lifestyle and business coverage that highlighted SCOUT’s distinctive point of view while driving awareness of its seasonal and core collections.
Past Magrino Client
SCOUT
The Roster
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A cross-category portfolio shaped by taste, hospitality, and culture, spanning luxury, lifestyle, food, wine, spirits, and travel.
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Let’s build the conversation around your brand.
From earned media and influencer programs to events, partnerships, and executive visibility, Magrino activates the right voices at the right moment.