We offer a fully-integrated suite of services and work collaboratively with our clients to customize each campaign. In an ever-changing world, we stay innovative, and nimble, working within one vertical or seamlessly across many, ensuring maximum ROI.
Our agency services clients across a spectrum of industries allowing us a more complete and well-rounded understanding of each consumer group. This not only provides a more fully informed approach to developing campaigns but invites more cross-industry collaboration opportunities with like-minded brands in other areas of a consumers’ life.
Earned Media
Magrino has 30 years of media relations experience, and we continue to evolve our methods of media engagement and how we vet journalists based on the changing media landscape.
- Always On News Engine
- Press Tours
- Seeding Opportunities
- Award & Accolades
Experiential
Magrino knows how to get the word out. When it comes to meeting your consumer face-to-face, experiential activations are just the way to do it. We take events from conception to execution with a thoughtful eye on what will garner the most attention. Bigger isn’t always better… unless it is.
- Program Development
- Event Management
- Vendor Resourcing
- Virtual and IRL Logistics
Creator Marketing
When tapping into Magrino’s Macro-to-Micro influencer network, the cachet that a social post from the right influencer can provide is crucial for a brand to establish credibility and reach new audiences.
- Talent Procurement
- Contract Negotiation
- Talent Management
- Measurement & Reporting
Partnerships
30 years in the business means we know a lot of people. Magrino grants you access to ‘the rolodex of your dreams’. When it comes to connecting the right brand with the right opportunity, the collaborations come naturally — and frequently.
- Sponsorships
- Brand Integrations
- Retail Partnerships
- Media Partnerships
Social + Digital Media
The time to simply post to post is over. Consumers crave valuable and educational content that speaks directly to their lifestyle, goals, and aspirations.
Our knowledge on best practices, changing algorithms, and viral trends helps shape your strategy and set your brand up for success around key platforms such as Instagram, TikTok, Facebook, Twitter, Pinterest, LinkedIn, and YouTube.
- Content Creation
- Platform Strategy
- Channel Management
- Paid Social Advertising
Brand Campaigns
We ensure that clients continually have new and meaningful news to share with consumers via inventive, resourceful and cost-effective initiatives. Keeping earned media and key influencer relationships in the forefront of campaign planning, we make certain that stunts garner the desired results.
- Strategy & Insights
- Creative Ideation
- Messaging/Narrative
- Visual Asset Creation
Launches + Openings
We craft multi-faceted launch strategies comprising major events, intimate previews, media and influencer sampling, smart media relations, and most importantly, a specific and custom approach to speak to our clients’ demographic.
- Curated List Management
- VIP Seeding and Booking
- Product Distribution and Sampling
- Measurement
Affiliate Marketing
Today’s online PR placements can be more valuable than ever thanks to affiliate marketing. Magrino manages day-to-day affiliate programs, recruiting and optimizing partnerships to drive site traffic and add measurable ROI to PR placements.
- Program Development and Recruitment
- Affiliate Partner Platform Management
- E-commerce Editor Recruitment and Exclusives
- Program Reporting & Optimization
: @MAGRINOPR