Overview
Tasked with curating an event that would both celebrate the Winery’s legacy while also ushering in a new chapter for the iconic brand, Magrino organized an unforgettable evening of lively conversation, exquisite food, and world-class wines all in a convivial setting to celebrate Robert Mondavi Winery as the soul of Napa Valley.
Our Solution
Magrino brought a spectacular evening to life at the private New York City residence of Eva Jeanbart-Lorenzotti, where VIP’s, media,, influencers and Constellation team members joined together to build relationships and shape a culturally relevant narrative for the Winery. Magrino handled all aspects of event planning and execution to make the evening a smashing success that included impactful speaking moments – from Constellation Brand’s EVP + President of Fine Wine and Spirits Robert Hanson and Robert Mondavi Winery Director of Winemaking Sally Johnson Blum to lively conversations among celebrity guests like Martha Stewart and Carmelo Anthony.
Other attendees included artist Michele Oka Doner, Bergdorf Goodman’s Linda Fargo, Southern Glazer’s Wayne Chaplin, Forbes Editor Randall Lane, New York Post’s Jeanette Settembre, and more. Each guest dined on an exquisite meal by Michelin-starred chef Michael Anthony, which paired perfectly with the Robert Mondavi wines.
Results
As intended, guests left with a refreshed perception of the winery, seeing it in a more luxury-focused light, with attendees commenting that it was so exciting to see a household brand evolve in such an artistic way.
: @MAGRINOPR