Adriana brings 12 years of award-winning digital experience to Magrino, leading social and digital strategy, developing integrated campaigns and executing influencer programs across various industries with clients like American Express, InterContinental Hotels Group, The Coca-Cola Company, Nespresso, and Unilever. She has also worked on expanding businesses on social into international markets.
Adriana is passionate about the ever-evolving digital landscape and her innate curiosity inspires her to keep her finger on the pulse and stay on the latest social media trends.
At Magrino she spearheads social media content strategy and influencer programming for travel and consumer brands including The Ritz-Carlton New York, NoMad, Canoe Place Inn & Cottages, The Gwen, M Social, illy, Rebel Hospitality and Bora Bora One.
Prior to joining Magrino, Adriana held digital roles within integrated teams at various agencies including Day One Communications, Weber Shandwick and 360i.
Adriana holds a Bachelor of Arts in Journalism from Emory University. She currently lives in New York City where she enjoys staying active through yoga or running, exploring the city, reading, and learning about new cultures through food & art. She loves to travel and makes it a point to visit her family back in Spain every chance she gets.