MAGRINO NAMED AGENCY OF RECORD FOR LUXURY WINE PORTFOLIO COPPER CANE WINE & SPIRITS

New York, NY (April 9, 2024) Magrino, a full-channel communications agency based in New York City, today announced the newest client to its Wine & Spirits roster, Copper Cane Wine & Spirits. The agency has been trusted to oversee the brand’s overall PR strategy and positioning, adding to the firm’s command of helping brands heighten their awareness and acclaim. 

A portfolio built on the idea of offering a touch of luxury for everyday indulgence, Copper Cane houses the iconic Belle Glos with its signature and striking red-wax-sealed bottle, along with beautiful wines Elouan, Napa Valley Quilt, BÖEN, and THREADCOUNT, each expressive and distinct wine ranges from California to Oregon.  

The renowned collection of wines has been shaped by fifth-generation winemaker Joe Wagner, who has been immersed in the industry his entire life, learning the ropes from his father who co-founded the iconic Caymus Vineyards in 1972. Since starting Copper Cane in 2014, Joe has launched numerous new wines, each with a distinct nod towards his personal style and has always taken a hands-on approach to cultivation, winemaking, and marketing. 

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