Digital

the digital landscape is one of the fastest growing areas in marketing and PR, and
the ability to communicate about your brands is now a core competency vs. an
add-on. It is the most measurable form of ‘media’ and an extremely cost effective
way to measure reach and results as the data is entirely quantifiable.

Social Media Influencers Campaign Management

Social Media Influencers Campaign Management

Social media influencers have an outsized influence in today’s marketplace which is why Magrino has spent years building relationships with these larger-than life digital celebrities. Our data-base of influencers in different categories gives us the ability create programs for clients that pairs influencers with our clients’ products in fun, creative ways that generates likes, shares and buzz.

Social Media Content & Curation

Social Media Content & Curation

We create social media feeds that tell our clients’ stories using a mix of client-owned media, photographs & brand images, alongside a thoughtfully curated mix of user content and shared content from like-minded brands.

Strategic & Comprehensive Goal-Driven Campaigns

Strategic & Comprehensive Goal-Driven Campaigns

Whether it’s a new brand that has yet to create and build a social media presence or an existing brand with a long history, Magrino’s digital media team handles all aspects of creating and managing social-media campaigns.

Using the audit as our starting point, we create a comprehensive plan that guides content and copy creation, and report on key-metrics weekly, monthly or quarterly.

We manage feeds across all relevant social media, including Instagram, Pinterest, Twitter and Facebook.

Social Media Audit

Social Media Audit

The message, the platforms, and the audience: social media campaigns are more influential when all three key-components are aligned. Our social media audits review current efforts with an eye toward uncovering potential gaps or misaligned efforts, since even the most focused messaging to the wrong target will yield limited results.

Finally, we provide a competitive analysis, benchmarking your past efforts against your main competitors. We then use this full picture of past efforts to create an informed plan for going-forward.

Digital Creative Services

Digital Creative Services

Magrino offers stand-alone creative services: photos, videos, stop-motion animation and custom-tracks created by our in-house composer help bring your brand to life in the digital space.

Influencer Events & Creative Development

Influencer Events & Creative Development

Creating successful influencer events requires its own strategy and expertise. These online superstars have spent countless hours curating and honing their social media following and when they engage with a brand, their countless followers take notice.

Magrino knows how to create physical environments & events that are Instagram spectacular, influencer magnets.

Live Event Coverage

Live Event Coverage

Cover your event live from your brand’s social feeds to increase your brand’s visibility and engage with potential and existing fans.

Social Media Ad Campaigns

Social Media Ad Campaigns

Create highly targeted paid advertising campaigns on Facebook and Instagram. Increase brand awareness or drive qualified traffic to your website to generate leads or increase sales.

Reputation & Review Management

Reputation & Review Management

People pay attention to what others say online about a brand, product, or experience. That’s one reason sites like Travel Advisor have become so popular. This new reality makes it critical to be listening to what people are saying about your brand and respond in almost real-time.

Our digital team monitors social media and alerts clients or responds on their behalf, helping clients keep their reputation in good standing.

Event Conceptualization & Creative Development

Event Conceptualization & Creative Development

Work with your brand to host influencer events and experiences–– both intimate and large scale.

Analytics & Reporting

Analytics & Reporting

Weekly, monthly or quarterly updates and key learnings on how your content and partnership programs are performing as well as insight into how your competitive set is interacting with the community.

SEO

SEO

Our long-standing partners know how to optimize websites to be well-positioned on search engines like Google, Bing & Yahoo, driving traffic to your website from people who are searching for your product or service.