Wine

  • Caitlyn Warakomski (How Do You Wear That), Charlotte Bridgeman (Winston and Willow), Cheralee Lyle (Ascot Road) en route to Coachella with Whispering Angel
  • Château d’Esclans Proprietor Sacha Lichine on the Whispering Angel x Barton & Gray Hinckley Yacht with friends at SOBEWFF 2017
  • Jeffrey Tousey (Vanity Fair), Paul Chevalier (Château d’Esclans), Tyler Watson (Vanity Fair) at the 2017 Coachella Day Club Pool Party, Sponsored by Whispering Angel
  • Mathilde & Sacha Lichine at the February 2017 Le Bilboquet Dinner

Chateau d’Esclans

Magrino began working with Château d’Esclans in 2015, quickly propelling the brand into the national spotlight in the height of the rosé craze in the US.

After gaining traction with lifestyle and wine press alike, Magrino kicked off 2016 by announcing the milestone 10th anniversary of Château d’Esclans under the leadership of owner Sacha Lichine. Building on the initial announcement, Magrino secured consistent and quality press coverage through private tastings with Sacha Lichine during two New York media trips, followed by a luxurious 10th anniversary party at the namesake Château in Provence, France with 300+ friends of the brand, garnering additional short-lead lifestyle and wine coverage. Magrino secured more than 50 million media impressions tied to the anniversary in top tier news, wine and lifestyle outlets including The New York Times, Food & Wine, Town & Country, New York Post, Vogue, Fortune and more.

As the brand continues to grow, Magrino has forged partnerships with likeminded brands and events ranging from rosé-infused Sugarfina gummy bears (resulting in more than 4.5 billion media impressions) to yacht parties with Barton & Gray at SOBEWFF and Nantucket Wine Festival to Day Club Pool Parties at Coachella (resulting in 500,000+ social media impressions and 4.7 million+ media impressions).

Between the quality wines made by legendary winemaker Patrick Léon, the quintessential rosé lifestyle of St. Tropez and more, Magrino has leveraged creative angles with media to secure nearly 600 stories and more than 5.1 billion media impressions since 2015.